Media and advocacy organizations play a vital role in shaping public perceptions of Thoroughbred racing and the industry. Your commitment to ethical animal treatment requires tangible proof of positive impacts on Thoroughbred welfare.

Stallion Season Exchange aligns with this commitment by directing a small portion of breeding transactions to Old Friends Equine and other non-profits, through 2030, ensuring retired Thoroughbreds receive dignified care.

We are also establishing Beforecare™ IRAs that will ensure Thoroughbred welfare from birth, setting a new standard for industry responsibility.

By promoting Beforecare™, you can showcase real progress and contribute to the ethical treatment that Thoroughbreds deserve.